Integrated platforms. Stronger ecosystems. Sustainable impact
Farmlink and MilkLane are B2B platforms, integrating our agri supply chain to efficiently connect producers and customers and deliver food products.
How platforms connect
Purpose-built digital platforms for agri and dairy supply chains
Together, FarmLink and MilkLane provide an integrated digital ecosystem for agri and dairy supply chains. FarmLink supports enterprise operations through ERP integration, data warehousing and business intelligence, while MilkLane digitizes milk collection, quality testing, record-keeping, payment processing, transaction visibility and reporting for all stakeholders in dairy procurement.
Through their naturally interconnected structure, MilkLane and Farmlink provide greater visibility, improved traceability, optimized sourcing, and streamlined market access — empowering stakeholders with stronger commercial opportunities while building a more resilient, efficient, and future-ready food system.
Aayush Cattle feed
Farmlink - The B2B platform connecting farms to buyers
Farmlink is a purpose-built platform for agri-commodities and food supply chains. Its technology stack is integrated with enterprise resource planning solutions for back-end operations, data integration and warehousing solutions for structuring operational data, and business intelligence and analytics tools, with readiness for future AI-driven predictive analytics.
Our premium cattle feed is scientifically formulated to deliver balanced nutrition at every stage, helping farmers and cooperatives improve productivity and profitability with trusted quality.
What Farmlink enables
Fresh fruits and staples
Retailers and institutional buyers
Doorstep delivery
Quality-linked and competitive pricing
Value addition (e.g. ripening)
Convenient ordering
Reduced logistics expenses
Digitized task management
Now Buy with Farmlink,
It’s seamless and simple.
How it works
Text
Digital order management
Buyers can place orders, track fulfilment, and manage delivery schedules through a single dashboard. Innoterra receive demand signals directly — no intermediary phone calls, no lost orders.
Last-mile distribution
FarmLink operates across Bengaluru, Chandigarh, Delhi and Lucknow. Route optimisation built in — reducing delivery cost and time from farm cluster to retailer loading dock.
Lead generation & buyer matching
Farmlink matches active buyer demand with produce availability — selecting relevant buyers for each farm cluster and product category, and managing the commercial relationship digitally.
Farmer analytics & pricing
Farmers and FPOs see real - time demand signals, pricing, and yield data via the Farmlink app — enabling better harvest timing, grading decisions, and income planning.
Quality grading & compliance
Our batches are graded, labelled and assigned a traceability record before dispatch. Rejection happens at source, reducing waste and disputes.
Digital farmer payments
The transactions on Farmlink trigger a direct digital payment to the farmer or FPO — no cash, no delay, fully auditable.
Aayush Cattle feed
MilkLane: Digitizing dairy procurement
MilkLane has been developed to digitize milk collection, quality testing, record-keeping, payment processing, transaction visibility and reporting. The platform is designed for multiple stakeholders in the dairy procurement ecosystem, including bulk milk collection operators, dairy farmers, internal users and administrators
text
What MilkLane enables
Milk procurement and quality tracking
Digital payments to farmers
Farmer’s access to branded, in-house developed cattle nutrition
Two way of exchanging: farmers as suppliers and customers
Backed by InnoDairy app
How it works
Text
BCC collection tracking
Milk collection at each of our bulk milk collection centres is logged in real time. Chilling shortly after milking is enforced and documented.
4-stage quality testing
Antibiotic, aflatoxin, MBRT (Methylene Blue Reduction Test), fat, SNF, and adulteration tests run at farm gate, BCC, transit, and central lab — with results logged to the batch record and accessible to the processor on delivery.
Digital farmer payments
Our quality-linked pricing and direct payments to farmers are digitally enabled through the InnoDairy application.
Processor documentation
Every tanker delivery to a dairy processor is accompanied by a full digital batch record.
Farmer-facing app
Farmers have access to transaction details, quality parameters and payment information, including real-time updates upon raw milk deposition, through the farmer-facing application on InnoDairy.
Geographies we serve
InnoDairy for efficient dairy management
MilkLane is enabled by our proprietary Dairy Farm Management Software, InnoDairy®, to seamlessly collect and distribute milk procurement data.
InnoDairy is also offered as a standalone SaaS solution to third parties.
Technology that powers impact
A virtuous cycle that creates compounding value
Our integrated platforms, data and networks reinforce each other’s driving efficiency, reducing waste and creating sustainable impact for all stakeholders.
Farmers and suppliers
Supply milk and fresh produce.
B2B buyers
Our B2B Indian buyers drive the demand for better quality. This generates growth and higher income for farmers.
Stronger ecosystem. Better future.
Digital first (digitization of operations and payments)
Real-time data (actionable insights for better decisions)
Scalable infrastructure ( Cloud-native platforms built for scale)
Registered Address
Innoterra Limited, Office No. 805, 8th Floor, Platinum Techno Park, Sector 30A , Vashi, Navi Mumbai - 400703 Maharashtra, India
- +91 22 4750 8225